Regaine Hairforce Interviews

Contribution: Directing / Producing

Digital Agency: Redbox Digital
PR Agency: Webber Shandwick

I directed and produced a series of interviews with agency Redbox Digital for their Regaine Hairforce campaign. We interviewed a select panel of independent hair-loss experts to share their experiences with this common medical condition. Redbox's campaign re-connected with Regain's mostly male UK audience developing a strategy that increased product awareness while re-positioning Regaine as the leader in the market.

Watch the Videos Here →

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